Maribel Castillo leads all aspects of T.Y. Lin International’s global marketing communications functions, including corporate positioning, acquisitions integration, new media, public/media relations, and internal communications.
An integral member of the firm’s leadership team, Maribel’s vast experience in business development, brand management and communications targeted towards worldwide audiences has enabled her to develop strategic programs that forward T.Y. Lin International’s global business objectives and build market share. She also guides and supports the efforts of the firm’s marketing staff found across more than 50 offices worldwide.
A professional services marketer in the Architecture/Engineering/Construction (A/E/C) industry for over 25 years, Maribel is an active member of the American Council of Engineering Companies Society (ACEC), the Society for Marketing Professional Services (SMPS), and the International Association of Business Communicators (IABC). She also served on the Board of Directors of The Unity Council, a non-profit community development corporation in Oakland, California.
Maribel’s awards include SMPS National Marketing Communications Awards (Brochure, Book/Monograph, Internal Newsletter, Media Relations, Recruitment Communications, Social Media and Website categories). Her work has also garnered IABC Gold Quill Awards (Website and Publications categories), The American Business Award (Stevie Award, Website category), and Communicator Awards (Website, Print and Design, Book, and Employee Publication categories).